Coca-Cola M5 Alluminum Bottles

Introduced in 2005, Coca-Cola launched a line of 5 aluminum contoured bottles called the "Magnificent 5" or M5. Five different studios from five continents were each commissioned to design a bottle. According to Coca-Cola, this visual rebranding aimed at discerningly creative consumers, will be found only at "the world's most exclusive clubs and lounges."